Postcodes where home sellers are achieving 110% of asking price
By |Published On: 28th April 2023|

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Postcodes where home sellers are achieving 110% of asking price

By |Published On: 28th April 2023|

This article is an external press release originally published on the Landlord News website, which has now been migrated to the Just Landlords blog.

The latest data release by estate agent comparison site GetAgent.co.uk has revealed that over the last 12 months, the average home seller across England and Wales has achieved 99.7% of asking price, a 1.2% increase versus the previous 12 months.

However, in some areas of the market, sellers are achieving as much as 110% of their original asking price. 

GetAgent monitors the percentage of asking price achieved for sales across each postcode of England and Wales, based on the original price a property was first listed for sale at, versus the price they achieved upon completion. 

The latest research shows that over the last 12 months, home sellers across England and Wales have achieved 99.7% of their original asking price, up 1.2% from the 98.5% achieved over the previous 12 months. 

Strongest postcodes for asking price achieved 

In terms of the strongest postcodes for current home sellers, the CA9 postcode of Eden sits top of the table, where over the last year, home sellers have achieved 110% of their original asking price on average. 

Across Sheffield’s S7, S6 and S11 postcodes, sellers have achieved 107.4% and 107.2% of asking price respectively, with Northumberland’s NE68 postcode also making the top 5, with 106.6% of asking price achieved on average. 

Largest increase in asking price achieved 

Eden’s CA9 postcode has also seen the largest increase in the percentage of asking price achieved over the last 12 months when compared to the previous 12 months, with a 13.9% increase.

Other postcodes where home sellers are now achieving the highest increases in asking price include Westminster’s W1D (+11.4%), Camden’s WC1R (+9.7%), EC4Y in the City of London (+8.3%) and LD4 in Llandrindod Wells (+8.2%).

Biggest reduction in asking price achieved 

However, it’s not all good news for the nation’s home sellers, with some postcodes seeing a reduction in the percentage of asking price achieved and nowhere more so than Westminster’s SW1H postcode, where sellers have achieved 82.3% of asking price in the last year versus 93.4% over the previous 12 months – a drop of -11.1%. 

Sellers in Liverpool’s L2 postcode have seen a 9.1% reduction in the percentage of asking price achieved, with those in the LL37 postcode of Gwynedd also seeing one of the largest reductions at -8.6%. 

Co-founder and CEO of GetAgent.co.uk, Colby Short, comments: “It’s been a tricky period of adjustment for home sellers in recent months, as the heat of the pandemic market boom has faded and increasing interest rates have stifled the appetites of the nation’s homebuyers. 

“But while we may have seen a reduction in the topline price achieved, it would seem as though, for the most part, those looking to sell are pricing appropriately for current market conditions and being rewarded with a higher percentage of asking price achieved.

“Of course, the fragmented nature of the property market means that asking price performance does differ drastically from one postcode to the next and while some areas have seen an increase, sellers in other postcodes are achieving a far lower proportion of their original asking price versus a year ago. 

“You’d need only look at Westminster for a prime example of this property market diversity, with one of the borough’s postcodes ranking in the top 10 largest increases in asking price achieved, while another tops the table for the largest decline.”

About the Author: Em Morley

Em joined Just Landlords in 2018 as their Marketing Writer, creating guides and writing up news for our website. In 2019, they became our Content Marketing Manager, leading the project to update our website with a new branding and improved information about our products and services. With over six years of experiencing writing for landlord audiences, including our previous Landlord News website, which has now been merged with our blog, Em has a bank of knowledge about the UK lettings and insurance industries. In 2019, Em set up a Charity Committee within Just Landlords, championing the cause of fundraising for Nottingham-based Emmanual House Support Centre. Em is also part of the Gallagher Inclusion and Diversity Committee, working with colleagues to improve awareness about a range of social and cultural topics. They were named Community Champion in 2021 as part of our internal awards.

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