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ZPG announces hike in listings and agents
This article is an external press release originally published on the Landlord News website, which has now been migrated to the Just Landlords blog.
ZPG has today published its half-year figures, which reveal a 6% increase in the number of agents and 9% rise in the total listings on its Zoopla and Primelocation portals.
This has resulted in a 22% hike in revenue for the group. 750 estate agent breaches have been to the portals in the last two years, with ZPG moving to invest in a new business that will provide an alternative to tenants’ deposits.
Rising Revenue
During the six months to the end of March 2017, revenue increased to £117.9m, with ZPG recording record traffic. Over 314m visits to the company’s websites and apps were seen in the period – 68% of these using mobile devices.
This 6% rise in agents took the total to 14,271 branches, with inventory now up over 928,000 listings.
What’s more, average revenue per partner has increased by 5%, driven by a healthy demand for portal and software products.
Records
Alex Chesterman, founder and chief executive of ZPG, noted: ‘Our audience grew by five per cent with a record 314 million visits to our websites and apps and we achieved record levels of brand awareness for both Zoopla and uSwitch.’[1]
‘We also made good progress on our continued product differentiation with the launch of an innovative new Move Planner tool which provides a one-stop shop for all moving related services and are pleased to announce today a strategic investment in Zero Deposit, a new business seeking to transform the lettings market by providing an alternative to tenant deposits,’ he continued.[1]
‘We remain incredibly excited by the underlying growth across each of the business divisions, our recent acquisitions and the significant cross-sell opportunities to our highly engaged consumer audience and our unrivalled partner base,’ he concluded.[1]
[1] https://www.estateagenttoday.co.uk/breaking-news/2017/5/zoopla-reports-big-surge-in-agents-and-listings-in-past-six-months